Getting the most out of Hubspot.
When it comes to using Hubspot, PDi is a shining example of how a manufacturer in a competitive space can truly find their audience and provide the best possible products and services.
Hubspot Marketing Pro
- PDi was an early adopter of Hubspot, and with that comes a lot to navigate whenever a major update is released.
- The website needed to be built using Hubspot's proprietary system, which has its challenges and benefits.
- The products sold by PDi are appealing to a wide array of buyers, from IT professionals, facility managers, and more.
Hubspot Sales Pro
- Like many organizations, PDi must balance the needs of multiple stakeholders, and never miss an opportunity.
- Automation is needed to keep the business running smoothly.
all the Hubs
- Service Hub Pro and other Hubs needed a way to integrate with all the other business functions.
- Maintaining the system, monitoring automations, growing upon what works, and making improvements are all requirements at PDi.
What we do.
PDi is our oldest client, and a close partner. We continue to work with them on improving their digital marketing performance. Here are some highlights.
Build and Maintain Hubspot Website
- We are a certified Hubspot developer, and so our task was to create a website that leveraged all the advanced features of the Pro license.
- Dynamic content changes on the website based on the information provided by the website visitor, making the buyer journey more efficient.
- PDi loves to experiment and try new things all the time, so we treat the website as a place to test new technology and tactics.
Marketing and Sales Automation
- With multiple territories managed by multiple, talented sales representatives, each with their own unique set of skills and clients, automation is used to quickly connect leads and customers to their rightful representative.
- Years of developing marketing campaigns has led to a vast array of automation that must be kept under wraps whenever a business process or update occurs.
SEO
- Analyzing data and determining where resources are best spent for content is key to growth.
- Outranking large corporate competitors is a great challenge, and one that PDi consistently wins.
The Client's Thoughts
Outstanding partner
Jason has helped us tremendously with our website and digital marketing program. I like to call him our "evil genius". He can see things in ways that give us clarity and direction.
I'm glad they take care of it
We have complicated marketing needs, and I'm just glad that you can take care of it. We have email marketing campaigns that have generated real results for our business.
